PPC (pay per click) – Sponsored links
This is about making investments in media where they are of most benefit. You are seen only when someone has actively looked for information on what you want to sell and you pay only when someone is sufficiently interested that they choose to click on your advertisement to get to your webpage.
5 reasons to advertise via Sponsored links with MediaAnalys
- You pay only for visitors who click on your advertisement.
- You reach only those customers who are interested in your products/services, which makes advertising cheap and effective.
- You gain access to statistics that are transparent and show exactly how successful you are being with your advertisement.
- MediaAnalys is Google-certified. This is very important, as it shows that the company has the knowledge and skills required for successful Google advertising.
- Advertising is flexible. For example, you can choose to be visible locally only, regionally, or in other countries. You decide!
Currently, MediaAnalys has helped 3,000 customers in various lines of business, so we know what works and what doesn’t. The knowledge and skills we have built up over many years means that we can guarantee that you will attract more potential customers to your website by advertising on sponsored links via us!
How does PPC work?
The size of the budget affects how often your advertisement is visible, how high up you appear among the competing companies, and how many search terms you can be seen against. Your budget may be as little as SEK 5,000, or as much as you like – it all depends on your marketing ambitions and targets.
Reporting and statistics
We are known for giving feedback to our customers that works well. As a customer of MediaAnalys, as well as being given a contact who is an expert on sponsored links, you will also receive reports with full transparency, i.e. directly from Google AdWords’ own statistical program. The reports provide you with clear information on everything from the number of displays and clicks to the mean position and the click price of the advertisements. Naturally, all our contacts are Google AdWords-certified.
Where required and technically possible, we also connect your AdWords account to Google Analytics, as well as placing conversion tracking on your website. This is all done to monitor and evaluate the statistics of your advertising campaigns for further development.
Technical specification for MediaAnalys PPC
Your contact will help with a search term analysis and with the creation of tailor-made advertising texts for your services and products based on your company profile. You will then approve and add to these before they are activated. In addition, of course your contact will take care of all the management of advertisements, bidding on keywords and streamlining of the campaigns. You also have the opportunity to change or add to your advertisement at any time.
MediaAnalys – Your complete supplier
To make your marketing on the Internet more effective, we recommend a combination of sponsored links and search engine optimization. Combined with a high placing on the search hit list, these will further increase the possibilities of you gaining exposure to your “hottest” customers. Optimization + sponsored links = the complete solution for your marketing and visibility on the search engines.